Three FHNW students revolutionize the ordering process with WhatsApp. With the solution from McomTech, companies can take orders via WhatsApp and say goodbye to phone calls and emails with mcom as an ordering platform.
Interested in how it all began?
Which technologies or innovations are used in your products?
The messaging app WhatsApp is the most widely used communication app in the world. We take advantage of this widespread use by automating orders and simplifying the ordering process with a simple WhatsApp chatbot. In addition, WhatsApp offers more and more features for companies to use the communication channel, see this blog post with the latest features.
How does your technology differ from the solutions on the market today?
Many solutions focus on communication via WhatsApp. At McomTech, we focus on the ordering process, which is 80% the same but is still done manually in many industries. Unlike other apps, WhatsApp is already installed on many devices and most people know how to use it. WhatsApp can also be used to inform customers that they still need to order something. WhatsApp can also be used to remind customers to place their orders on time, making the ordering process more efficient for both businesses and customers.
How do you contribute to social and environmental sustainability?
Automated order entry and the ability to order asynchronously make the work of office staff and order takers easier. Automatic order reminders ensure that orders are picked up on time, avoiding additional trips for delivery.
What milestones have you achieved and what were the most important successes?
The most important achievement was the successful conclusion of the contract with Lafarge Holcim in Nigeria in 2022. Since then, Lafarge has benefited from the chatbot, as 80% of orders come through this channel. Recent successes include successful go-lives with customers in Switzerland and Spain.
What new projects or developments are you planning in the near future?
We are currently expanding in Europe with the aim of making phone calls and emails redundant. We believe that more and more orders will be placed via messaging apps such as WhatsApp in the future and we want to be part of that.
Would you like to work together with us?
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